Alexa Live (Amazon's version of Google I/O and Apple's WWDC) is an invent that reaches the entire Alexa developer community; developers, device makers, and solution providers who are building Alexa features, business and technical decision makers who are investing in resources that are building new Alexa experiences, and the press and analysts who are amplifying Alexa Developer messages and generating a share of voice for Alexa.

I created and defined the visual system for the Alexa Live 2021 annual developer event, . This included the complete style guide, video production, digital marketing materials, animation, sound design. swag, event production, etc.